Asset Control
Managing Libraries - Overview
An Asset Suite is a collection of similar assets, often these are grouped together by asset type e.g. Email, or by tactic type e.g. Webinar. Though these assets can be grouped by any method that makes sense to your marketing needs.
A suite can be mapped against a specific channel type or a tactic type. An example of this may be that specific webinar assets, such as a landing page, email and form for a webinar invitation, should only be chosen when a marketer chooses Webinar tactic type. Or for more general marketing requests, a generic group of emails may be applicable for all tactic types or all channel types. This is easily configurable in the Asset Suite settings.
A marketer can then choose one or more assets within an asset suite, depending on the type of brief the marketer chooses.
The image below shows the steps needed to create a new Asset Suite to house your assets.
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Editing Asset Suites
Through the edit button, it is possible to the mapping of an Asset Suite and other configurations.
- Manage Assets - manage the contents of this asset suite, choose which assets belong to it.
- Edit Properties - manage the fields and attributes of this asset, more information on this below
Editing an Asset Suite
Asset Suites are dependent on Tactic Type and Channel Type. A marketer chooses these valuse as pert of the brief creation process.
Within the Asset Control, click on the editbutton to show the Asset Suite Settings.
- Name - The title of the Asset Suite.
- Tactic Type - When a Marketer chooses one of these Tactic Types this Asset Suite will be availiable for them to choose assets from.
- Channel Type - When a Marketer chooses one of these Channels and one of the Tactic Types from field 2, this Asset Suite will be availiable for them to choose assets from.
- Exclusive Group - it is reccomended to leave this field empty, unless for very specific use cases.
- Selection Type - This allows a marketer to choose mutliple assets form this Asset Suite, or just one form this Asset Suite per brief.
- Description - provide a description of the Asset Suite.
When everything is populated the next step is to click Save at the bottom of the page (7).